Privacy Policy
MIND Equine Performance Systems, a division of 1236493 B.C. Ltd. ("we," "us," "our"), operates mindequine.com (the "Site"). This policy explains what personal information we collect, why, and how it's handled.
1. Information We Collect
| What | When | Why |
|---|---|---|
| Email address | You sign up to be notified about future guides | To send you a release notification, and nothing else |
| Email address, name, billing details | You purchase a guide | To deliver your download link and keep a record of the transaction |
| Payment card details | You purchase a guide | Processed directly by Stripe — we never receive or store your full card number |
2. How We Use Your Information
- To deliver the guide(s) you purchased, by email
- To notify you when a new guide in the series is released, if you've asked to be notified or purchased a multi-guide bundle
- To respond if you contact us directly
- To keep basic sales records for our own accounting and legal obligations
We do not sell, rent, or trade your personal information to any third party for marketing purposes.
3. Who We Share Information With
We use a small number of trusted service providers to run the Site and fulfill orders:
- Stripe — processes all payments and holds your payment details directly. We never see your full card number.
- Google (Apps Script & Sheets) — used internally to record orders and email signups, and to automatically send delivery emails.
- DreamHost — hosts the Site and the guide files themselves.
Each of these providers has its own privacy practices governing the data it processes on our behalf.
4. Cookies and Tracking
This Site does not currently use advertising or analytics cookies. If that changes in the future, this policy will be updated to reflect it.
5. Data Retention
We retain order and signup records for as long as reasonably necessary for accounting, tax, and legal purposes, or until you ask us to delete information that isn't required for those purposes.
6. Your Rights
You can ask us what personal information we hold about you, request a correction, or request deletion of information we're not otherwise required to keep, by emailing info@mindequine.com.
7. Children's Privacy
This Site is not directed at children, and we do not knowingly collect personal information from anyone under the age of 18.
8. Changes to This Policy
We may update this policy from time to time. Changes will be posted on this page with an updated "Last updated" date.
9. Contact
Questions about this policy or your personal information can be sent to info@mindequine.com.